- Case study
- Lifestyle and retail
- Website
- E-commerce
Athera Fine Jewelry
An online store that looks like the brand, takes payments through Cashfree, and puts a WhatsApp chat one tap away on every page, built and hosted by us.


The problem
A Mumbai jewellery brand selling lab-grown diamond rings, earrings and necklaces needed an online store where customers could browse, ask questions and pay with confidence for a considered purchase.
What we did
One team covered each of these. The full story, from the problem to what changed, is below.
- Web Design & Development
More enquiries from your website, and a site your team can actually update.
- Application Development
Apps your customers come back to, connected to the software you already run.
Athera Fine Jewelry is a Mumbai brand that makes jewellery with lab-grown diamonds. We built its online store on WordPress and WooCommerce, and we host it.
What was the problem?
Jewellery is a considered purchase. A customer wants to see the piece properly, ask a question before paying, and trust that the payment will go through. Athera needed a store that does all three and still feels like the brand.
What did we do?
- A store that reads like the brand. Customers browse rings, earrings, necklaces and bracelets, or ask about customised pieces. The brand's story, an about-the-founder page and a blog sit beside the shop.
- Payments that work in India. Customers pay online through the Cashfree gateway. See our work on payment gateway integration.
- A question is one tap away. A WhatsApp chat button sits on every page.
- Data in one place. Google Site Kit connects the store to analytics and search data.
This is ecommerce development, and we host the store on a server we look after.
What changed?
The store is live at atherafinejewelry.com and takes payments online. Order results: [RESULT TO CONFIRM].
If you sell a considered purchase online and want the store to look the part, tell us what you need.

